Fans, Rejoice! The Altered Tarot Deck is Live on Kickstarter
The wait is over—the Altered Tarot Deck is live on Kickstarter!
After months of previews, sneak peeks, and anticipation, we’re thrilled to announce the launch of this unique deck on Kickstarter. Created to bring intuitive insight, cosmic imagery, and a fresh perspective to the traditional tarot, the Altered Tarot Deck and Guidebook are finally here, ready for your support!
What is and Why Kickstarter?
If you’re new to kickstarter.com, it’s a crowdfunding platform where artists and creators bring their visions to life through community support. By backing the Altered Tarot Deck on Kickstarter, you’re not just buying a deck but joining a collaborative journey with other fans and creators. Every backer plays a role in bringing this project to life, and in return, you’ll receive exclusive rewards and perks.
Other crowdfunding platforms have different models. For example, GoFundMe is often used for personal causes or community-driven projects, focusing more on immediate financial support than creative campaigns.
Kickstarter, however, operates on an all-or-nothing model—if we don’t reach our funding goal, we receive no funds. This structure builds urgency and community momentum, making each pledge essential. Your support doesn’t just bring the Altered Tarot Deck closer to reality; it directly impacts the entire project’s success.
Kickstarter is the most strategic choice for the Altered Tarot Deck and Guidebook because of its strong alignment with creative communities and the visibility it can provide.
The Campaign Timeline
Campaign Live: November 15 – December 21
Kickstarter typically recommends a 30-day campaign to maintain focus and excitement, but we’re extending ours to 37 days. This longer period allows us to tap into the holiday season, when people are looking for meaningful gifts and tools for personal growth. While launching during the holidays comes with risks due to market saturation and high competition, we believe in the uniqueness and quality of the Altered Tarot Deck—and we’re confident it will stand out.
This timeline makes the Altered Tarot Deck an ideal holiday gift for tarot enthusiasts, art lovers, and those seeking self-reflection. Ending on December 21 aligns with the spirit of new beginnings as people set intentions for the upcoming year. The extended timeframe lets us build steady momentum, reach a wider audience, and wrap up just before the last-minute holiday rush, ensuring focused support as people finalize their gift choices.
By choosing Kickstarter and timing the campaign strategically, we aim to maximize visibility and increase our chances of reaching (or exceeding) our funding goal, bringing this deck to life with your support.
The Vision Behind the Altered Tarot Deck
The Altered Tarot Deck is unlike any other. It reimagines the Major and Minor Arcana archetypes through evocative photography and poetry. The result? A deck where light, shadow, and nature create universal symbols that speak to timeless themes in a fresh, profound way. Each card is an invitation to dive deeper, guided by carefully chosen photography and accompanying poems that enhance the intuitive experience.
The deck’s poetry is deeply personal, blending selections from r. tanksley’s Altered Tarot and The End of Love with 22 new poems crafted for this collection. Each verse fosters introspection and connection, adding an intuitive, emotional layer to the experience. The guidebook, in addition to these poems, includes an introduction and detailed descriptions of the Major Arcana and the suits of the Minor Arcana, enriching your interpretive experience with each reading. To learn more about Altered Tarot and dive deeper into the creation of the deck, be sure to check out our other blog posts.
Backing, Rewards, and Spreading the Word
By backing the Altered Tarot Deck’s Kickstarter campaign, you’re helping to make this deck a reality. We’re offering a variety of rewards, from the deck itself to exclusive, personalized tarot readings, signed editions of Altered Tarot: The End of Love, and high-quality art prints of select cards. These unique rewards are available only to our backers as a special thank you for your support.
Additionally, we’re welcoming anyone who’s as excited about this project as we are to join us in spreading the word! We’ve created ready-to-share graphics, QR codes, and social media assets to make it easy for you to help spread the word. Whether you share a post on Instagram or pass along the QR code to a friend, every bit of support helps amplify this project’s reach. Find those resources here; download what you need and share liberally!
What’s Next for Altered Tarot?
Throughout the campaign, we’ll be sharing insights into the creative process and posting regular updates on our progress. The deck’s author, r. tanksley, is even crafting playlists to accompany your tarot journey, adding depth to the reading experience. Once we reach our funding goal, whether now or later, we’ll celebrate with a special event. There’s so much to look forward to, including a forthcoming third collection of poetry and photography by r. tanksley and k. hiatt, titled Altered Tarot: Learning to Love Again. Follow the creators on Instagram @alteredtarot and visit their website at alteredtarot.com.
Ready?
Thank You for Being Part of This Journey
Thank you for believing in this project and helping us launch the Altered Tarot Deck on Kickstarter! We’re honored to share this journey with you and can’t wait to see where it takes us all.
Soundtrack to the Altered Tarot Deck: Listen to a Song for Every Card - Unencumbered Press
November 22, 2024 @ 11:06 pm
[…] The ALTERED TAROT DECK Soundtrack redefines what a tarot experience can be. From the start, this project has been about pushing boundaries—redefining tarot through bold imagery, evocative poetry, and a fresh approach to the entire experience. […]